Jennifer Davidson

Experience

Jennifer Davidson has over 20 years of experience creating engaging lifestyle content across a variety of mediums, including digital and television. She began her career scripting and producing fashion and lifestyle segments for television, working with celebrities and brands, such as Vogue, Marie Claire, Glamour, and Cosmopolitan.

In 2003, Jennifer co-founded StyleBakery, a multiplatform lifestyle property with groundbreaking online content and regular segments on national television shows, such as the Today Show, The View, and Good Morning America. She managed all aspects of the business, from content creation and design to sales, marketing, and operations.

After a successful seven-year run, Jennifer left to become the managing editor, and eventually editor-in-chief, of theFashionSpot.com, where she oversaw all editorial content, strategy, and sponsored campaigns. There, she founded the Diversity Report, a fashion industry resource that monitored representation of race, size, age, and gender identity on the runways, magazine covers, and in ad campaigns for over 10 seasons. It was widely considered the authority on the subject and Jennifer was regularly interviewed about the findings by news outlets such as The New York Times, Washington Post, and WWD.

Most recently, Jennifer was the associate editorial director of RealSimple.com for three years, where she worked on editorial packages and podcasts recognized by the Webby and Folio Eddie & Ozzie awards.

Jennifer is also the proud mom of twin boys, an embroidery artist, aspiring novelist, and fair-weather yoga enthusiast. She earned a B.S. in Advertising and Communications from the S.I. Newhouse School of Public Communications at Syracuse University, and has a minor in Psychology.